METAVERSE FASHION WEEK - We are in the middle of the period of severals 'fashion week'. From Milan to Paris, London, New York, up to the metaverse. Yes, because after visiting the fashion capitals, big brands will parade in the Metaverse Fashion Week.

Metaverse Fashion Week

The first edition of Metaverse Fashion Week was held in March 2022, hosted within the Metaverso of Decentraland. Aim of Virtual Fashion Week is to experiment and test the virtual world that brings brands closer to younger consumers and that thanks to the blockchain protects big brands from possible scams. The success of the 2022 edition was such that the event will also be held in 2023.

Within the Virtual Fashion Week, visitors could attend various events and buy items for both their avatar and themselves to receive at home, but to be paid in cryptocurrencies.

The brands present at the virtual week

Many were the brands that took part in Mvfw, driven by the prospect of making friends with the metaverse. By 2030, according to Morgan Stanley, it will bring to the fashion industry about 55 billion dollars. These include DKNY, Tommy Hilfiger, Paco Rabanne, Dolce & Gabbana, Etro, Charles & Keith and Prive Porter, and already very famous brands in the new version of we3 such as DeadFellaz, The Sevens, 8SIAN, Fang Gang, & The Mortiverse.

BLOCKCHAIN PROOF OF STAKE - DTL technologies - Distributed Ledger Technology - such as blockchain, bring with them, from the moment of their networking, environmental impact critiques. Ethereum blockchain has announced that it is ready to leave the old validation method with a new one. The Merge, is the name of the new one, will stop any criticism of environmental sustainability.

Environmental impact of cryptocurrencies

The Bitcoin/Ethereum Energy Consumption Index of the University of Cambridge, a center responsible for examining the environmental impact of the blockchain, has shown that to make a single Bitcoin transaction takes about 2,100 kilowatt hours (kWh). Not only did it estimate that in 2021 alone bitcoins produced over 56.8 million tons of CO2. These numbers are impressive when you think that the energy needed to power a bitcoin transaction is equivalent to what an average US family consumes in 75 days. At the beginning of 2022, however, Bitcoin consumed 138 terawatt hours per year, more than the whole of Norway.

The data collected by the Bitcoin/Ethereum Energy Consumption Index of the University of Cambridge concerns only bitcoins, but we must keep in mind that the types of cryptocurrencies that exist are many. Each with its own energy consumption and CO2 production.

What causes the high consumption of cryptocurrencies

There are many challenges to blockchain technology and all that comes with it. In particular, it is the mining process that is being prosecuted. This is the process of sharing the computing power of the hardware participating in the network. That is, the operations needed to generate new cryptocurrencies, verify their authenticity and certify the various transactions. Mining objectively requires a high rate of energy:

The high energy consumption required by the mining process is justified by the system, which for example is used for the realization of Bitcoin, Proof-of-Work (PoW). It is a particular algorithm aimed at discouraging hacker attacks and abuse on the network. A key feature of these schemes is their asymmetry: the work must be moderately complex (but feasible) from the requesting side but easy to control for the service provider (service provider).

PoW has high costs, both economic, energy consumption and emissions. This is because many operations can be solved only by computers with higher computational performance, which still take a long time to work. In fact, the network can handle up to about seven transactions per second, but it takes about 10 minutes to confirm each incoming transition. In these 10 minutes a new block is formed.

From Proof of Work to Proof of Stake - from Bellatrix to The Merge for Ethereum blockchain                                

Existing blockchain companies are trying to find a more economical and environmentally friendly solution. You seem to have succeeded, Ethereum. The second most widespread blockchain in the world is preparing to put the PoW aside to adopt, from 19 September 2022 the PoS, Proof-of-Stake.

Proof of Stake based cryptocurrencies can be thousands of times more efficient than PoW based cryptocurrencies. It is a consent algorithm, the purpose of which is to allow the creation of a new block and then new cryptocurrencies favoring those who have more. According to the PoS to have more coins it makes the owner responsible and it makes him more interested in ensuring the veracity of the creation process. Because a disorganized network would endanger the security of your investments.

The differences between PoS and PoW

The differences between the two systems are considerable and understandable already analyzing the respective names. Proof-of-Work bases its mechanism on the test of the functioning, that is, in the calculation of the computational effort necessary to solve the mathematical problem behind each single block. In the PoS (participation test) we consider instead the evidence that each user can provide to demonstrate their interest in ensuring the security of the transition. The PoW therefore provides for the use of a large number of computers of gigantic size to validate an operation, capable of consuming a lot of energy, while the pos needs only a deposit, taken directly from your own.

The operation of the PoW requires each of its nodes to perform an arduous calculation work to solve cryptographic puzzles. In PoS, on the contrary, this is not necessary. For each transaction a node - called validator - is chosen on which to validate the entire block. The choice is made entirely randomly, but rewards users who have the most cryptocurrencies. Criteria used for the choice, however, can also be other, such as the speed of claim, the greater period of time in which you are present in the network, for example.

Welcome The Merge - Proof of Stake of Ethereum blockchain

Both algorithms come with advantages and disadvantages. The launch of the PoS by Ethereum is no exception. This is an important response to criticism of the environmental sustainability of the blockchain, but could generate strong discontent among mining supporters.

Only in July 2022, according to data collected by the company The Block, the mining of Bitcoin produced 555 million dollars. This phenomenon is in contrast to the negative historical moment that cryptocurrencies in general are experiencing. Only the future will tell us how users and the market will take the replacement of Bellatrix (the PoW algorithm of Ethereum), with The Merge (the PoS algorithm of Ethereum).

MADE IN ITALY METAVERSE - The Virtual Store Loft Italy is born that brings food made in Italy in the Metaverso. Tourists will have access to unique experiences related to the world of food, from buying products to real cooking class.

The food & beverage sector and the Metaverso market

Food is not only a necessity for living, it is also an experience. This is why many activities and experiences revolve around the food industry. For this reason, the protagonists of the environment are always looking for new opportunities to offer consumers to make this world more innovative and experiential and to approach the needs of customers. According to the report by EY - Future Consumer Index - 72% of consumers lead a more homely life than in the pre-pandemia and 53% say they visit physical stores less and less frequently.

Could the food&beverage sector remain outside the Metaverso? Could he give up a market that according to Bloomberg Intelligence could offer an investment opportunity capable of reaching 800 billion dollars already in 2024? Of course not. The food companies already present in the Metaverso are many including Pizza Hut, McDonalds. Now, however, also the food made in Italy has made its entry into this innovative immersive reality.

Made in Italy food arrives in the Metaverse

Imagine yourself walking inside an art gallery and admiring the hanging artwork. Each representation is the exact reproduction of a particular food or dish and if you approach you are catapulted into a different world. This is what will happen within this particular Virtual Store.

Loft Italy is an Italian company, based in Aosta, which manages about thirty holiday homes concentrated mainly in Northern Italy. Among the many offers they have chosen to make available to their customers there is also that of Metaverso. Virtual Store Loft Italy, this is the name of the Metaverso of the company, aims to put food made in Italy at the center of the project, showing every aspect.

The experience offered by Virtual Store Loft Italy

By literally entering the works posted on the store, visitors can access numerous initiatives, from conferences to cooking class to know all the information on the production process, the craftsmanship of Italian products. Obviously there is also the possibility to buy the desired products.

In case of foreign tourists visiting the store during their stay in one of the facilities managed by the company promoting the service, they can choose to return to the Metaverso even once back home. In addition, they can decide to take the products to their country of origin thanks to the delivery service.

The numbers of the Metaverse dedicated to food made in Italy

At the moment, about sixty local producers from seven Italian regions have joined: Piemonte, Lazio, Lombardia, Trentino, Valle d'Aosta, Veneto and Toscana. But the idea is to soon expand the catchment area and go even towards the South, starting from cities such as Naples and Palermo.

The virtual store has already begun to fascinate an important audience, especially among US, British and French tourists. In terms of transactions made the goal is to get about 10 thousand by the end of 2023. For the moment, we have not exceeded a thousand transactions.

BLOCKCHAIN ENVIRONMENT - In a context where waste management has reached critical situations, new technologies must be used to create change. The blockchain has emerged as a solution to trace and make data unchangeable and unalterable, and to enforce policies, monitor funds and donations, providing an efficient and transparent reward system.

The problem of waste

Every year 3.5 trillion plastic products are put on the market, which contribute to environmental pollution: in fact, almost 2.2 billion tons of plastic ends up in the world’s rivers and seas! Just think that 90.5% of the plastic produced has never been recycled, and it is estimated that by 2050 the world will have around 12 billion tonnes of plastic waste.

Without clear visibility and traceability of plastic production and recycling it is, and will be, impossible to control pollution not only on an international scale, but also simply on a local scale. Traceability and accountability policies and procedures are therefore needed to create awareness among the population, both of the situation and of the progress made.

The application of blockchain to waste recycling

Globally, 1.3 billion tonnes of waste is produced annually and is expected to continue to increase.

Unfortunately, at the moment only developed countries have developed recycling policies. While the rest of the world unfortunately has inadequate systems, or chooses the path of indifference or starvation and avoids making decisions in that direction.

In order to encourage recycling by using blockchain, models and initiatives can be developed that through the tracking of “recycle” reward participants, thus giving a tangible value to the plastic material and/or recycling activity.

The ability to implement these initiatives, especially in countries with deep socio-economic inequalities, could provide a strong incentive to recycle waste through a reliable and easily accessible means of income.

However, one should never lower one’s guard: the environment (like many other non-profit initiatives) is often used as a breeding ground for fraud, often using funds illegally. The blockchain ensures transparency for donors through the correct use of funds.

Can the blockchain be the key tool in the fight to save the environment?

The ability to track waste and the transparent management of all processes, from financing to waste logistics, and the way in which waste is disposed of and recycled, is one of the main ways to bring about a cultural change towards more environmentally friendly societies around the world. As we have just seen, the use of blockchain technology can be cross-cutting, from tracking waste disposal habits, promoting recycling practices with reward systems, to creating plastic identification. The goal is to implement local and global initiatives that together can make a difference. New technologies deliver on promises in the environmental sector, but they must be accompanied by consumer behaviour and changes in the economic business model.

Litterati example 

Litterati is an application that allows the user to share geolocalized images of waste. In addition, through labelling describing what kind of waste they are, their artificial intelligence system continues to be implemented. Although there is no reward system, users can invite or challenge others. It is an interactive way to motivate collaboration and help keep the neighbourhood, street, school or city clean. Reportedly, the use of the app has caused public institutions to move from plastic to paper packaging.

MEME TOKEN - In recent years, the rise of cryptocurrency and blockchain technology has been unavoidable. October 2021 was an exciting month for all cryptocurrency investors, as the bitcoin price skyrocketed to US$67,000, and Ethereum quickly followed suit. The most notable event, however, was the Shiba rose, which stunned the entire cryptocurrency community. Shiba quickly overtook Dogecoin’s ninth position in marketcap, and investors made every effort to keep the meme coin crown. As a result, meme coins have quietly dominated many significant cryptocurrencies.

What you need to know about Meme token in short

Is it coins, memes, or memes about coins?

Memecoins, also known as meme tokens (crypto assets that can purchase coins), are digital tokens inspired by popular sarcasm, social media puns, jokes, and memes. As a result, their concept is primarily derived from the internet. There are currently around 130 meme coins in the crypto market. Meme coins differ from traditional cryptocurrencies in that they are created without a specific goal or reason. Dogecoin was the first and most popular meme coin. It was created in 2013 as a parody, but it is now one of the most successful cryptocurrencies.

Even though their initial reputation was created as a joke, meme coins have done quite well in the cryptocurrency arena. People have already made a lot of money from these coins.

The only difference between a meme coin and a crypto coin is that meme coins do not currently have a utility like Bitcoin or Ethereum, designed to solve real-world problems. That being said, some meme coins are doing great things other than being memes, such as earning dividends. Dogecoin, for example, can be used on both a Mastercard-backed card and BitPay. It allows you to spend the coin wherever Mastercard is accepted, just like any other currency. There is a good chance that Tesla will accept Dogecoin as payment very soon!

The main meme token like Dogecoin

At the moment, Dogecoin is the only original and largest meme coin. To understand its value, consider comparing it to Bitcoin, the first and original cryptocurrency and the most valuable at the moment. Dogecoin reached its peak in May 2021, with a value of $0.74 and a market cap of more than $35 billion. It is currently trading at $0.27. As a result, it is incomparable to other meme coins. SafeMoon is now worth $0.00000508 and has a market cap of $40 billion.

Shiba Inu is currently ranked third among the most popular cryptocurrencies, with Doge and Coinbase ranking 13th.

What’s important to know here is whether Dogecoin users are selling out into Shiba. That could be a ruse to raise the price, and they may be able to repeat this trick in the future with a new token. So far, this remains an open question. Memecoins are accessible to almost everyone, which means that as their value rises, so will their volume. Alternatively, as demand rises, so does the price. As a result, meme coin owners are well aware of how they can profit from them.ù

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FAN TOKEN SPORTS- From business, to sports, to fashion, there are many sectors that are investing in the new technology of blockchain. People invest in all the products that revolve around blockchain, from cryptocurrencies, to NFT to Fan Tokens. They are used to bring young audiences in particular and to create new revenue opportunities. The tech market is in fact one of those that today generates more revenue for those who know how to make good use of it. Sports clubs know this very well, especially the NBA, football, NFL and Formula 1.

What are Fan Token and how they intersect with sport

Fan Tokens are particular cryptocurrencies, which are part of the token utility category. They are issued by sports clubs and allow sports fans access to a range of goods and services that can influence the decisions of the team from which they are distributed. As for the club they represent a kind of "shares" acquired by a fan, but they do not lead to changes in the club and ownership of the club. The purchase of Fan Token does not involve the acquisition of financial shares but only of particular services that can be used by the owner. In this way the teams are not forced to bear the financial costs that the real actions involve.

With Fan Tokens, sports clubs are able to obtain revenues quickly without having to deal with the banking system. In the world of football, for example, the largest European clubs received around EUR 175 million in 2021 alone. But they are not without risk. Being cryptocurrencies, such as "mother coins" do not have a fixed value, but are subject to fluctuations. This entails risks especially for the buying fans, who may find themselves losing everything within a very short time. Losses can last for a long time or for a short time, be highly significant or not. Between December 2020 and January 2021 there has already been such a situation with the token fans of Roma and Juventus who have lost respectively 76.6% and 36.3% of their value.

How You Can Buy Fan Token

With their Fan Tokens fans can choose: which athlete will have to do the live social; which song to put in the warm-up phase or at the interval or after a goal for example; which teams to face in friendly. In addition, through surveys fans can have a voice in the choice of: merchandising; of the bus; on who to line up. It does not end here in fact can also have access to special discounts on tickets and merchandising. Fans can buy Fan Tokens thanks to appropriate cryptocurrencies that are not necessary to own because to make the exchange, between classic currency and tokens, the competent management app does.

Revenue of football teams from Fan Token

For the realization of NFT and Fan Token companies act in two ways, or rely on companies like Sorare or operate alone giving life to their own projects. Clubs can have a mix between the two. Is the case of the Paris Saint Germain that has made $PSG Fan Tokens, the currency created with in 2020. $PSG Fan Tokens - with about 60 dollars of maximum listing reached, has set the record for the most expensive fan token.

Interested in these technologies and new sources of revenue are not only the clubs but also the same federations as the Serie A League that created with 7 NFT reporting some important aspects of the 2021 Coppa Italia final. Or the Spanish Football Federation that has put on sale Fan Token for a total of 12.5 million euros, which can be purchased by every single fan for a price of 0.50 cents.

Fan Token, the birth with NBA

Until now we have only brought to light examples from the world of football. In reality the first to kick off the market of Fan Tokens have been the NBA teams by making available to fans videos of the most significant actions. The idea of being able to have as a unique and unrepeatable copy, thanks to the technology of the NFT, a basket of its own myths made the price of these videos splash even at 1800 dollars per piece. 

To talk about the success of NFT and Fan Tokens is the same Alexandre Dreyfus, CEO of Chiliz and, the platforms that manage these technologies.

"In just one day, we announced five partnerships from three different sports across three continents. In the coming years, a generation of passive fans will turn into active fans and this transition will happen through involvement on our platform. The world’s largest sports organizations are joining us en masse in the firm belief that and the Fan Tokens are here to stay".

Other sports won over by Fan Token

The first to launch Fan Tokens in motorsport were Chillz and in collaboration with Nascar’s Roush Fenway Racing team. They were then followed by Formula 1 with the Aston Martin and Alfa Romeo teams. F1 teams will earn through percentages received on fan tokens and trading.

The statement of Frederick Vasseur, Alfa Romeo’s main team after the agreement:

"The way to engage fans in F1 is evolving and Alfa Romeo Racing ORLEN is at the forefront of this exciting new journey. Launch of fan tokens will provide our fans with a new way to interact with the team, which is a key aspect to bringing our fans together in everything we do within the team". Red Bull, Ferrari, Mclaren and Mercedes also followed the two teams closely. Today even tennis is trying to invest in this world and has already done so at the Davis Cup final.

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CLIMATE IMPACT TECHNOLOGY - Would you have said that 30 of the emails in your mailbox have the same impact on the environment as a light bulb lit for 24h? And that the average carbon footprint of a half-hour Netflix video is equivalent to driving a conventional car for about 100 meters? Digital technology has a certain climate footprint. How? With the CO2 emissions that every single online action produces. But how much weight does this footprint have? Let’s see it together.

The impact of technology on climate

We are living in the age of digital transformation. At work and in private life, technology is increasingly entering our everyday lives. Often the digital transformation is also associated with the ecological transition, as if the two were one or traveling together, being the first a tool to reach the second. In fact, this is not always the case, because digital technology also has a certain impact on the climate.

According to The Shift Project in the study "Lean ICT - Towards Digital Sobriety" of 2019, the entire ICT sector produces 4% of global greenhouse gas emissions, with an annual growth rate of 9%. This last figure is not reliable today, since with the pandemic the use of digital technology has been greatly increased. To get a complete picture, however, these data should be compared with the emissions produced by the events in presence, replaced by virtual ones, and that produce a much greater environmental impact. According to a calculation by the Carbon Literacy Project: 

"An office employee receives about 121 emails a day, including spam, newsletters and drafts, which produce as much as 1.6 kilograms of CO2. In a year it is estimated that the carbon footprint of a single worker is close to the total carbon footprint of an inhabitant of India."

Event in presence vs Virtual event

The above data should, however, be contextualized, for example, a comparison between a phenomenon carried out without the use of digital technology and one with the use of technology to see which of the two in large numbers has the most effects on the climate. Let’s try for example with the Fairs and compare an event in presence to one completely online. To do this we rely on research conducted by "Punto 3", a company founded in 2007, specializing in sustainable events. According to their study:

Taking a 3-day Fair (UFI 2019) with 11,600 square meters of exhibition space, 120 exhibitors and 11,734 participants, we can see that the overall impact in terms of CO2 emissions generated by the Fair is equal to 5,922 tons of CO2-eq.

If we consider a Virtual Fair with 11,734 participants and 120 exhibitors, the environmental impact would be approximately 58.67 t of CO2-eq (2.4 tons of CO2-eq per hour).

We can therefore say that the impact of the digital event is about 100 times less than at the physical fair." 

The above data would change further if a hybrid solution were implemented. 

Climate and technology, what to do to improve emissions

As we have seen, digital has a certain significant impact on the environment. Action to improve this impact is possible. The first thing to do is to look for energy suppliers that use renewable energy sources. For example, Google has compensated 100% of the energy consumed annually with the purchase of renewable energy, bringing into the network about 6 gigawatts of new renewable energy.

To talk about smaller and more immediate actions, it would be enough to begin to delete subscriptions to newsletters that do not interest us and delete, even from the basket, all the emails no longer needed.

What we need to do is put into practice what The Shift Project says:

"Digital sobriety": an approach that aims to reduce the environmental impact of digital technology.

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SMART WORKING TELECOMMUTING - With the restrictions due to the pandemic from Covid-19 came forcefully into our lives the term smart working. In Italy, however, the term smart working is - in most cases - incorrectly used to indicate what in reality is telecommuting. In the reality of things, however, in Italy and abroad both ways of enjoying work are widespread. However, there are different regulations, benefits and risks that involve them. There are also several economic implications now and in the future. 

Telecommuting and Smart working: similarities and differences 

The terms telework and smart working do not indicate the same way to enjoy work. This is also clear from the definition of agile work, the smart working note, which is given in the Italian legal system:

«a procedure for the performance of the employment relationship established by agreement between the parties, including forms of organisation by stages, cycles and objectives and without specific constraints on time or place of work, with the possible use of technological tools for carrying out work.»

This definition allows us to understand how agile work is characterized by the fact that the work performance is carried out without a fixed workstation: therefore partly inside the company premises and partly outside. It should therefore not be confused with teleworking, where the employee typically works from home and there is usually only one return to the traditional workplace per week. In teleworking, the worker is bound to work from home but retains the same responsibilities as those who carry out their activities in the workplace. The worker who is in smart working according to the Italian Law n. 81/2017 carries out his activity in three ways: 

What all three methods have in common is that it is up to the worker to manage his working day. That is: with the employer - when there is - the objectives and the projects to be carried out and the deadlines within which they must be completed are agreed. It is then up to the worker himself to decide when and how to carry out the work, provided that he completes the objectives within the prescribed period. In telecommuting, instead, employees are required to carry out their activities from home, but exactly as if they were in the office. The two modes are distinct but could also be carried out in a mixed manner, with days when the worker is in smart working and others instead in telework or office. However, this must be agreed between employees and employers. 

Benefits and risks of smart working 

Recent research has shown the advantages of agile work not only as a barrier aimed at preserving social distance but above all from the point of view of production, sustainability and economics. But there are also risks. It is obvious, however, that we must always consider individual cases, because the benefits (or disadvantages) of working remotely also depend on the individual characteristics: we must always identify what works best for each person.


A recent study conducted by the University of Stanford and based on data collected over three years of observation that involved 250 people operating in 21 companies, small and large, reports the following average data per employee in smart working: 2,400 kilometers traveled less, seven days earned and 270 kilos of carbon dioxide not put into the air with a saving of about 1300 euros per employee. Moreover a search of Confesercenti - lead in Italy - asserts that if smart working became structural, the enterprises could save 12,5 billion the year.

Among the benefits of agile work, there is also the possibility of achieving a better balance between working life and private life, since you can organize yourself in terms of time and space for the performance of work, with a consequent decrease in work stress. As shown by the study conducted by the University of Stanford also shows how smart working, but also telework in this case, reduces the time and cost of transport for individual workers. Savings are also there for companies that save on fixed structure costs. It also allows access to a wider pool of workers, since it is also a favourable option for vulnerable groups: mothers, family caregivers of elderly or disabled people, people unable to move, students who can start early to gain experience in the working environment. 


Distance and agile work can introduce risks such as: reduced ability to transfer information between the workforce, the social isolation of the worker and the difficulty of separating personal and working life

According to research carried out by nordvpn in May 2020, one of the main risks of working from home is the involuntary increase in working hours at the expense of workers. Nordvpn has shown that working from home has had a negative impact on the amount of daily working hours of all those American employees forced to work from home during quarantine, planned by the US government to try to contain and stem COVID-19. According to the research, in fact, the working day, when carried out from home, is 40% longer than the office: the hours worked in fact become 11, 3 more than those usually provided.

The spread of smart working and telecommuting

In Italy at the end of 2019, only 3.6% of those employed between 15 and 64 years of age usually worked from home. During the pandemic of COVID-19 the first data collected give us the possibility to estimate a dizzying growth of this percentage up to peaks between 45% and 50% of employees in Italy. 

In 2017 Italy was last in Europe preceded by Greece, Czech Republic, Poland, Slovakia and Hungary. Only 7% of workers had access to smart working, even if only occasionally. Since it accounted for only 1% of general teleworkers. In the European Union the average was around 17% and saw Denmark at the top of the ranking of smart workers with 37% tied with the United States. Positive data also exists in Japan and Brazil where telework and smart working is encouraged to reduce building spaces in cities and the time of transfer between home and workplace. 


In 2021, research carried out by the Smart Working Observatory of the School of Management of the Politecnico di Milano showed that the number of smart workers decreased from 5.37 million in the first quarter of the year to 4.07 million in the third quarter. In September there were a total of 1.77 million agile workers in large companies, 630 thousand in SMEs, 810 thousand in micro-enterprises and 860 thousand in the PA. Structured or informal smart working projects are present in 81% of large companies (against 65% in 2019), in 53% of SMEs (in 2019 they were 30%) and in 67% of PAs (against 23% pre-Covid). For the future, instead, smart working will remain or will be introduced in 89% of large companies, in 62% of PAs and in 35% of SMEs. In small and medium-sized enterprises, however, there is a strong tendency to go back, as a third of those who have experienced it plan to abandon smart working. Although about 58% of companies said they had difficulty hiring or retaining employees if smart working or teleworking is not guaranteed. 

In the United States

A recent survey of more than 10,000 US-based offices found that nearly 20% of American employees return to telework one day a week, about 10% two days a week, only 5% three days a week. A percentage is still four or five days and over 50% only occasionally. As for smart working instead:

"We estimate that 45% of Americans worked from home during the pandemic," says Preston Caldwell, senior economic analyst at Morningstar. "But we do not think it will become the new normal. By 2025, we predict that 13% of American workers will work from home full-time, an increase of 44% over 2019".


In France, a study by the Centre d'analyse stratégique says that the number of teleworkers rose from 8.4% in 2009 to 25% between March and April 2020. Different international research reveals that many currently want to keep one or more days of telecommuting during the week. Many currently are considering leaving their apartment in the city center for a country house.

French Switzerland

The results of a survey carried out by the Bass Institute show that over 65,000 French cross-border commuters employed by companies located in the Jura Arc (cantons of Vaud, Neuchâtel, Jura and Bern) were home working in February 2022. From the first of July instead the norm has returned in force for which the limit of working hours carried out from house is equal to 25%. But you work to raise the limit to 40%.


In Spain in 2019, telework affected only about 4.8% of the employed population. In less than a month since the start of the pandemic, this mode has affected 16.2%. At the exit from the emergency there is a strong tendency to the survival of some forms of telework and a decisive structural legislative intervention on telework has been carried out. This would establish a kind of hybrid smart working that provides at least 30% of the working day outside the office and the remaining in presence. 

The trend in the rest of Europe and the world is very similar to that of the countries mentioned above. In general, companies and workers aim to maintain smart working and telework in the future but aim at a hybrid form that includes days in the office. 

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BLOCKCHAIN HEALTHCARE SYSTEM - Distributed Ledger Technology (DLT) technologies like blockchain are for many still a mysterious reality. How mysterious are their possible applications?  It is very challenging to be able to list all the areas that can benefit from distributed and decentralized registers. 

Though, perhaps, it can be simplified by stating that blockchain and all similar technologies are exceptionally suited areas where there is a need to exchange sensitive information.  This is especially true for individual profiles which could have multiple accesses and the privacy of the individual must be ensured as well as the total absence of manipulation of dati. Thus, the healthcare system is an excellent candidate for blockchain integration.

Communication problems in the healthcare system: the example of Italy

We start by saying that the application of blockchain in the health system brings benefits both to the patient and to those in charge of the care of the sick, whether it is a health or pharmaceutical subject. In fact, the systems of the most famous blockchain guarantee the patient privacy and at the same time allow the sharing of data with third parties who need to view, validate and analyze them. Third parties may specifically be doctors, healthcare professionals, pharmaceutical companies and pharmacies. But there is more, the blockchain could also allow the patient himself easier and more understandable access to their data. 

Take the example of Italy. In the European peninsula, the exchange of patient information between one healthcare facility and another - at the same level and openness, for example two state hospitals - is very complicated. We are not talking about only hospitals in diametrically distant regions, but also in the province itself. This is because very often each structure benefits from different management systems that do not interface with each other.  This complicates the passage of information which on paper should be very simple. In addition, even when operating systems are the same, one has to deal with the more intricate bureaucratic procedures of the Minotaur labyrinth created to safeguard the patient’s privacy. 

At the same time, it is not easy for patients to get their own medical records. For some years now, the online health file has been active, where it is “theoretically” possible to have access to all one’s own clinical history and present, but in reality this is not the case. 

The benefits of applying blockchain in the healthcare system 

Let’s go more specifically and see what the benefits and some examples of the application of blockchain in the healthcare system could be. 

On an economic level, a research published on global market research based on data provided by the consulting firm Global market insights, reveals that the healthcare market, with the introduction of the blockchain will be worth up to 1.6 billion by 2025. According to the research, aided by this increase in value will be in particular the contribution of governments that have always been committed to encouraging the use of increasingly advanced technologies among doctors, researchers, pharmaceutical companies and health care providers. 

Examples of application

What we have seen so far seems to be theoretical advantages, but not yet applied in reality. In fact,  little is. But there are healthcare companies and companies that have begun to integrate their systems with blockchain. One of them is PharmaLedger. 

PharmaLedger is a project that brings together 12 global pharmaceutical companies and 17 public and private entities. Including technical, legal, regulatory, academic, research and patient representative organisations. The project involves the creation of a scalable blockchain platform validated through reference use cases in the supply chain, exchange of health data on the market and clinical trials. The goal of the project is to provide a widely reliable platform that supports the design and adoption of blockchain-enabled healthcare solutions, accelerating the delivery of innovation for the benefit of the entire ecosystem, from manufacturers to patients.

SUSTAINABLE NFT MANIFESTO - "NFT - uses and consumption responsibly" is the slogan launched by Paolo Taticchi and his team in the digital work that represents a real "NFT Sustainability Manifesto". But why did we need a manifesto clarifying the sustainability of NFTs? Let’s see it together.

The Sustainable NFT Manifesto

NFTs clash with the ESG principles - Environmental, Social and Governance - which will increasingly affect the ability of companies to operate and generate returns while being attentive to the aspect of sustainability. They are considered unsustainable technology. This statement refers to the expensive mining process that drives blockchain. Therefore arises the need to generate new tokens, verify their authenticity and certify the various transactions. Its energy demand is very high and causes high CO2 production.  

This does not alter the fact that NFT and cryptocurrencies are a powerful tool, and will be the protagonists in the near future, on which more and more realities will point and invest, thanks also to the expansion of the phenomenon of the Metaverse. There was therefore a need to create a "Manifesto" that would make NFT sustainable. This is not a project that will make all non-fungible eco-tokens, but one in particular.

The Italian professor at the University College of London, Paolo Taticchi, has drawn up the "NFT Sustainability Manifesto". This is a way to raise awareness among companies that want to invest in NFT about the opportunities and environmental risks that these entail. The manifesto is a real not fungible token, designed by Michele Fabbro and the artist Massimiliano Donnari. It represents Queen Elizabeth II wearing a t-shirt with the Earth that launches a slogan: "NFT - use and consumption responsibly". The digital artwork was created using an energy-efficient blockchain made available by Stratisphere and supported by the Italian company Treedom that planted a tree in honor of the NFT. Inside the description of the work, which you can see once you have viewed the digital work, there is a link that allows you to access and read the entire Manifesto.

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