Recently from Bloomberg Mark Gurman revealed a possible agreement between Apple and Google to bring Gemini to iPhones. However the journalist has now provided further details on the partnerships that the Cupertino company could also start with OpenAI and Anthropic to include AI features in iOS 18.
It has to say that Apple has been developing its Ajax model for a few years. The point here is if the iPhone parent company is considering to ask for help to speed up the launch of AI features with iOS 18. According to Gurman, the Cupertino company has contacted Google, OpenAI and Anthropic to integrate their respective models into the new version of the operating system. The idea would be to use Gemini, GPT or Claude for the chatbot (basically an enhanced version of Siri), while Ajax will manage other activities (in China an agreement with Baidu is possible). But why would Apple ask multiple providers for external support? A possible exclusive partnership with Google would certainly end up under the scrutiny of the authorities. The billion-dollar contract signed for the default search engine is one of the topics covered during the antitrust trial against the Mountain View company (which also pays a significant percentage of advertising revenue).
Interestingly, Apple can leverage generative AI services without having to deal with the huge costs of running models, instead shifting some of that responsibility to its partners. This could open up new monetization opportunities for the company, as well as accelerate the deployment of AI capabilities without having to directly invest in expensive infrastructure.
The other new could be on the support for the Messages app that would significantly improve iPhone users' messaging experience, allowing them to enjoy more advanced and interactive features. Additionally, a refreshed design and more customizable home screen could help maintain user interest and further differentiate the iPhone experience from that of competitors. The 2024 World Wide Developers Conference (WWDC) promises to be very interesting, with many expectations for the innovations that Apple will present. It remains to be seen how these new features will be received and how they will influence the future of the smartphone market.
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Ilaria Vanni is a TV journalist for italian broadcasting and coordinator of The Meta Economist portal. She has a philosphy degree and she's now studing the economic and technological issues connected to the new frontiers of the metaverse.
Apple CEO Tim Cook announced a new product: Apple Vision Pro.
The new device had been predicting since 2015 and its price is $3,499.
The final “Pro” part in the name indicates that the product use is better for experts.
Apple Vision Pro comes from a perfect combination of glass and aluminum.
The unmistakable Apple design provides that Apple Vision Pro has an ergonomic headband able to adapt to any shape of the head. In fact, hundreds of anthropocentric studies have been carried out for the perfect realization and success of the headband.
The headband’s role is also to function as custom sound system thanks to two micro speakers connected inside.
Apple adopted - for the first time - the Optic ID system. It consists on a new authentication system able to unlock the device only after recognizing the iris of the owner.
Two cameras send invisible lights towards the eye and compare the recent image withe the archived one: than, Secure Enclave unlock the process and Apple Vision Pro is ready to use.
Vision Pro is entirely controlled by the eyes.
Users can also use their voice to give commands.
A digital washer like the Apple Watch ones allows users to switch from the surrounding environment to a full digital representation.
The new Apple device has two catadioptric lens that giving to users the impression of looking at a 100-inch screen with 180-degree vision.
Apple collaborates with Zeiss in order to produce customized lens for people who have visual defects.
Apple Vision Pro allows to see the surrounded environment in a mix of reality and graphic elements .
The advanced product introduced a new 3D cam allows users to shoot 3dimensional and immersive images.
SOURCE: VENTURE BEAT
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Chiara Chiommino is a graduating student in science of communication with work’s experience in social media marketing and web marketing as Brand Manager for Italian Cigar Group SRL. She took part in an internship experience entitled "Il Metaverso" in Italy.
Apple has banned its employees from using ChatGPT- a famous tool based on artificial intelligence (AI).
The reason why is linked with a new AI technology that Apple is going to test.
An internal document signed by Apple CEO, reports that, using ChatGPT, many informations could be take by OpenAI.
The document also prohibits the usage of GitHub’s AI - a Microsoft owned tool - and other similars.
Like Apple did, on May 2nd, also Samsung limit the use of AI tools by its employees.
SOURCE: CoinTelegraph
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Chiara Chiommino is a graduating student in science of communication with work’s experience in social media marketing and web marketing as Brand Manager for Italian Cigar Group SRL. She took part in an internship experience entitled "Il Metaverso" in Italy.
On Apple careers’ page are appear announces addressed to engineers. The Giant in fact is looking for software developers that have abilities on augmented reality and virtual reality. It’s also looking for people that have competences on 3D video making.
Thanks to the staff requests that appeared on the Apple’s page, it was possible to guess that Apple is working to create its own Metaverse.
Despite Tim Cook wasn’t agree with the word “Metaverse”, he see a lot of potential in this space and is ready to invest on it.
Rumors said that in Jan.2022, Apple should have released the demo during the Worldwide Developer Conference but it didn’t arrive because of several problems link to challenges.
SOURCE: Business Insider
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Chiara Chiommino is a graduating student in science of communication with work’s experience in social media marketing and web marketing as Brand Manager for Italian Cigar Group SRL. She took part in an internship experience entitled "Il Metaverso" in Italy.
Members of the European Parliament approved a law to use a common single charger reform.
The proposal was accepted almost by the unanimity of parliamentarians: 602 lawmakers voted in favor.
All Apple INC devices must be use USB Type-C charging port by the end of 2024.
Also Apple’s products were sold in Europe must be furnish by the same charger.
“The common charger will simplify the lives of Europeans. No more obsolete chargers piling up in drawers, reducing costs for European citizens.” - said Vestager, Commission Executive Vice President.
In fact, this plan will reduce production and the disposal of new charges.
Will cut down an environmental waste and it would save around $247 million a year.
SOURCE: CNBC
Chiara Chiommino is a graduating student in science of communication with work’s experience in social media marketing and web marketing as Brand Manager for Italian Cigar Group SRL. She took part in an internship experience entitled "Il Metaverso" in Italy.
Tim Cook, Apple CEO, has doubts about the use of the word “Metaverse”. He said that he’s not sure the average person can tell us what the Metaverse is. Meta-world is a dark presence for Apple, in fact the devices are design for in-between use.
Cook will want to use always Augmented Reality and Virtual Reality technologies because they “will affect everything. Life without AR&VR will soon be unimaginable.”
Cook will follow this point of view: AR&VR are very immersive but he wouldn’t to people live in it.
How Metaverse can change Cook’s idea?
SOURCE: MIXED NEWS
Chiara Chiommino is a graduating student in science of communication with work’s experience in social media marketing and web marketing as Brand Manager for Italian Cigar Group SRL. She took part in an internship experience entitled "Il Metaverso" in Italy.
