Welly: the blockchain fast food guided by a DAO

19 September 2023

Category

Share on:

NAPLES - There's a new way to eat fast food and its name is Welly. Welly is the first fast food lead by a DAO, the Decentralized autonomous organizations. The project was conceived "as a new restaurant model born in Naples that focuses on the sale of chicken and salads, with an exclusive collaboration with Shiba Inu, one of the most important cryptocurrency".

"We have built a community of 5 thousand members on Discord - explains Paolo Bellucci, member of the team - we can count on over 50 thousand followers on Twitter, and we have received more than 400 requests for franchising from different countries" .

Welly is based on a typical crypto system, called DAO, an organization that operates online thanks to the decisions of owners (investors) who have a direct influence on crucial aspects of the brand. Design, brand identity, logistical and strategic decisions are the crucial elements of this project: "We want to be the first fast food restaurant in the world driven so much by our Community" continues Bellucci.

Blockchain and food

Welly isn't just about food selling, it wants to bring transparency in the food and restaurant markeet by introducing a fully traceable supply chain on the blockchain. This model offers to the consumers information on the origin of the products. The menu will focus on chicken and there will be influences from Mediterranean cuisine, with healthy alternatives, such as roasted croquettes instead of the classic fried one". "We have planned a balanced and non-dispersive menu. A smaller menu to better respond to the demand for product traceability" underlines Bellucci.

The fast food idea was born following the launch of a successful NFT collection, which then allowed the team to be noticed by Shiba Inu managers, who then decided to support the project. Meanwhile, Welly will open the first Welly store in Naples, which will be followed by the first ghost kitchen dedicated to Welly salads, a product intended for supermarket shelves and beyond, and then the inauguration of the first franchise expected by the end of 2023."

SOURCE: ANSA

FOLLOW THEMETAECONOMIST ON INSTAGRAM

No active "ca-sidebar-59" sidebar
Recent Post
crypto-onboarding-themetaeconomist

Transak and Cometh together for world's first solution for crypto onboarding from fiat to layer

crypto-mining on farms UAE-themetaeconomist

Why UAE decided to ban crypto-mining on farms and agricolture

solar energy and blockchain-themetaeconomist

Solar energy and blockchain to win the ecological challenges

A dive into the future of technological innovations in Milan

Address Poisoning attacks-themetaeconomist

What do you know about Address Poisoning attacks?

ftx refunds customers-themetaeconomist

FTX's collapse, customers to be repaid?

1 2 3 63
TheMetaEconomist 2022 - Privacy / Cookies
crossmenu