METAVERSE INHABITANTS - On the Web you can find many metaverses. From the purely playful ones to the business ones, but how many people visit these metaverses? In the latter part of 2022, some research was conducted that sought to answer this question. So let’s find out how many inhabitants the metaverse counts.

Population numbers in the metaverse

Giving a unique number on how many inhabitants live in the metaverse is impossible, because there is not a single virtual environment but there are many, and many users go from one to another. In fact, there are metaverses for pure fun, others that reproduce virtual offices, meeting rooms and work environments and others that offer hybrid solutions between work and leisure. So how many of these people populate the various metaverses online?

An article by Coindesk, which cited DappRadar data as a source, spoke of metaverses devoid of inhabitants, reporting some numbers on visitors:

535 for Decentraland

619 for Sandbox

            6,160 for Decentraland

            10.190 for Sandbox

However, these data have been denied by the interested parties, who have reported the internal data. This would mean 56,697 monthly active inhabitants for Decentraland and 201,000 for The Sandbox.  

The reason for this incongruity is explained by the CEO of The Sandbox, Arthur Madrid stating that DappRadar’s research has calculated as visitors only those who have used crypto wallets within the metaverse. In so doing, Madrid said, "it is as if only those who bought something were counted among the visitors to a shopping mall" and not all those who even entered.

Other numbers from other metaverses

The data related to other metaverses is reported by research conducted by the Ipsos Institute and the Metaverse Observatory. According to this study, there are 350 million inhabitants of the metaverse out of 5.1 billion citizens of the web worldwide. Of these 350, 270 million per month visit Fortnite, 210 million Roblox and 170 million Minecraft. For Meta Horizon World the visitors would be just 300,000.

To make more effort and to count a number of minor visitors are those that can be accessed only through viewers. The causes would be multiple, from the high cost of these devices, to the fact that the life of their battery in use is low. But there are those who have found a solution to this. Some users of Meta Horizon World would have purchased long cables to keep the headset charged while they are inside the virtual setting giving rise to the so-called "plug and play" technique.

But what kind of visitors inhabit the Metaverse?

Taking into account the ease or difficulty with which the various users examined have indicated access to the Metaverse, the research of the Metaverse Observatory, identifies three categories of users who approach this new way of interacting with the web.

They are 31% of the sample and are the most enthusiastic and prepared about these new technologies. Demographically, Generation X (43-57 years) and Millennials (27-42 years) prevail slightly, probably also favored by the fact of having experienced the metaverse. They have a medium-high degree and use cryptocurrencies and NFT to a greater extent than average.

They are 29% of the sample and they are the ones who feel more similar and less afraid towards metaverse and immersive reality, but they frequent it less than the Connoisseurs Enthusiasts because they consider it still too expensive for them and they don’t have occasions to use it in professional field. It’s actually the cluster of the highest concentration of people in Generation Z (16-26 years). They expect to use the metaverse for activities beyond the game, such as attending meetings, learning new things, and intensifying their entertainment experiences.

Sceptical are 40% of the sample and both knowledge and emotional affinity towards the metaverse are below average. They are sceptical about these new technologies, which they associate exclusively with video games. They concerned bring a negative confusion between real and virtual life. Demographically it is a substantially transversal cluster, where the Baby Boomers (aged 58 and up) are slightly overrepresented while Generation Z is underrepresented.

Other interesting facts about the metaverse and its inhabitants

These are very high percentages considering that we are still in the early stages of adopting these technologies. It is significant that 51% of respondents agree that thanks to the Metaverse they will learn to do new things.  

But what do people in the Metaverse do today with their avatars?

Read also —> The world of football find the back of the net in Web3

BLOCKCHAIN HEALTHCARE SYSTEM - Distributed Ledger Technology (DLT) technologies like blockchain are for many still a mysterious reality. How mysterious are their possible applications?  It is very challenging to be able to list all the areas that can benefit from distributed and decentralized registers. 

Though, perhaps, it can be simplified by stating that blockchain and all similar technologies are exceptionally suited areas where there is a need to exchange sensitive information. This is especially true for individual profiles which could have multiple accesses and the privacy of the individual must be ensured as well as the total absence of manipulation of dati. Thus, the healthcare system is an excellent candidate for blockchain integration.

Communication problems in the healthcare system: the example of Italy

We start by saying that the application of blockchain in the health system brings benefits both to the patient and to those in charge of the care of the sick, whether it is a health or pharmaceutical subject. In fact, the systems of the most famous blockchain guarantee the patient privacy and at the same time allow the sharing of data with third parties who need to view, validate and analyze them.

Third parties may specifically be doctors, healthcare professionals, pharmaceutical companies and pharmacies. But there is more, the blockchain could also allow the patient himself easier and more understandable access to their data. 

Take the example of Italy. In the European peninsula, the exchange of patient information between one healthcare facility and another - at the same level and openness, for example two state hospitals - is very complicated. We are not talking about only hospitals in diametrically distant regions, but also in the province itself.

This is because very often each structure benefits from different management systems that do not interface with each other.  This complicates the passage of information which on paper should be very simple. In addition, even when operating systems are the same, one has to deal with the more intricate bureaucratic procedures of the Minotaur labyrinth created to safeguard the patient’s privacy. 

At the same time, it is not easy for patients to get their own medical records. For some years now, the online health file has been active, where it is “theoretically” possible to have access to all one’s own clinical history and present, but in reality this is not the case. 

The benefits of applying blockchain in the healthcare system 

Let’s go more specifically and see what the benefits and some examples of the application of blockchain in the healthcare system could be. 

On an economic level, a research published on global market research based on data provided by the consulting firm Global market insights, reveals that the healthcare market, with the introduction of the blockchain will be worth up to 1.6 billion by 2025. According to the research, aided by this increase in value will be in particular the contribution of governments that have always been committed to encouraging the use of increasingly advanced technologies among doctors, researchers, pharmaceutical companies and health care providers. 

Examples of application

What we have seen so far seems to be theoretical advantages, but not yet applied in reality. In fact,  little is. But there are healthcare companies and companies that have begun to integrate their systems with blockchain. One of them is PharmaLedger. 

PharmaLedger is a project that brings together 12 global pharmaceutical companies and 17 public and private entities. Including technical, legal, regulatory, academic, research and patient representative organisations. The project involves the creation of a scalable blockchain platform validated through reference use cases in the supply chain, exchange of health data on the market and clinical trials. The goal of the project is to provide a widely reliable platform that supports the design and adoption of blockchain-enabled healthcare solutions, accelerating the delivery of innovation for the benefit of the entire ecosystem, from manufacturers to patients.

DAVIDE MOSCARDELLI IL BARBAVERSO - Football has always been careful to follow the market trend to increase the engagement of fans. It was also one of the first worlds to take an active interest in blockchain with cryptocurrencies, NFT and Fan Tokens. It is also present for some time in the virtual world and video games. Now he is ready for a new revolution with Davide Moscardelli and his formats directly from the metaverse 'Il Barbaverso' and 'Il Barbaflash'.

Football goes hand in hand with Web3

The web3 with blockchain has multiple opportunities for implementation and use in the world of football and sports in general. Several clubs, leagues and athletes have proven willing to embrace blockchain technology in different ways: who selling advertising space to crypto companies, who, especially some clubs, simply agreeing to appear in an advertisement or to put crypto company logos on their team’s jerseys. This extra entry in particular in 2017 proved to be very efficient.

To this are added the new requirements of the titles. Fans, especially in the age of fantasy sports, are always looking for more content, more margin and "goodies" that can help them demonstrate their fandom among friends. While many clubs would never do that, a subscription platform that hosts internal updates, proprietary metrics, visual media, and other forms of team-focused content could easily convince hardcore fans to pay tens of euros to access it.

Achieving these economic results has become increasingly difficult in the era of the round-the-clock free sports news cycle, seven days a week: however, paid blockchain platforms even with utility tokens, full of unique and non-repeatable content, could further separate the real fan from the imitators.

The phenomenon of Fan Tokens

Some interesting concepts of the blockchain include the reward for the fans for interacting with the sites of the clubs, for their sharing of content and posts of appreciation, for the accumulation of unique tokens that can be exchanged for merchandise or other valuable prizes. in short, a kind of loyalty program for sports fans.

Clubs can also organize competitions on blockchain platforms, tying unique identifiers to fans who can buy tickets for club events and, accordingly, participate in competitions or giveaways.

In addition, clubs can use a blockchain platform to reward fans who, for example, depict an original Twitter avatar for the club account, with redeemable merchandise tokens and other club-related tokens.

All this is possible thanks to the use of Fan Tokens. These are cryptocurrencies, which are part of the category of utility tokens, which allow sports fans to access a series of goods and services that can influence the decisions of the team from which they are issued. Fans can buy Fan Tokens thanks to appropriate cryptocurrencies, but you don’t need to own them because the competent management app does the trading.

The Benefits of Fan Tokens for Sports Clubs

As for the club they represent a kind of "shares" acquired by a fan, but they do not lead to changes in the club and ownership of the club. The purchase of Fan Token does not also involve the acquisition of financial shares but only of particular services that can be used by the owner. In this way the teams are not forced to bear the financial costs that real actions entail.

Fan Tokens allow you to have quick revenues without having to deal with the banking system. In the world of football, the largest European clubs received around 175 million euros in 2021 alone. But they are not without risks. Being cryptocurrencies, such as "mother coins" do not have a fixed value, but subject to fluctuations. This entails risks especially for the buying fans, who may find themselves losing everything in no time. Losses can last for a long time or a short time, be highly significant or not. Between December 2020 and January 2021 there has already been such a situation with the token fans of Rome and Juventus who have lost respectively 76.6% and 36.3% of value.

How football clubs create NFT and Fan Tokens

For the realization of NFT and Fan Token the companies act in two ways, or rely on companies like Sorare or operate alone giving life to their projects such as the cases of Juventus and Fiorentina, for example. Or you can have a mix between the two as in the case of the Paris Saint Germain that made $PSG Fan Tokens, or the coin that the PSG created with Socios.com in 2020.

Interested in these technologies and new sources of revenue are also the federations such as the League Series A that created with Crypto.com 7 NFT depicting some important aspects of the final of the Italian Cup of 2021. There are also cases of individual players like Andrea Ranocchia who has put on the market "NFT IM SCUDETTO" his limited edition collection.

Sorare instead has put on sale an NFT of Cristiano Ronaldo that has generated revenues for 252.800 euros. While the Spanish Football Federation has put on sale Fan Token for a total of 12.5 million euros, buyable by every single fan for a price of 0.50 cents.

There are cases of clubs that have used cryptocurrencies as currency to pay part of their salaries to players. This is the case with PSG and Lionel Messi. The Argentine striker at the signing of the contract with the Parisian club accepted a contract of about 30 million per year plus bonuses of which a part is paid in $PSG Fan Tokens.

"Today in luxury the consumer wants more an experience than a product. The future challenge will be to transform what we live in store or at the stadium into digital. Or, who knows, into the metaverse" - Remo Ruffini president and a.d. of Moncler to La Gazzetta dello Sport.

Davide Moscardelli leads the football revolution with Il Barbaverso

After the blockchain and the various forms of tokens it’s time for football to also experience the other side of the web3: the metaverse. And he does it with Davide Moscardelli.

From the collaboration with the bomber Davide Moscardelli (and his iconic beard) and the 3D technology of Advepa born two new formats, Barbaverso and Barbaflash, to talk about football and not only in a viral way. Davide Moscardelli’s avatar will lead the online broadcast, with the collaboration of journalist Arianna Botticelli, in an innovative 3D studio.

Davide Moscardelli will edit two video formats to comment on everything that happens in the world of football within the metaverse. The first episode is scheduled for Monday, November 21 and to access just download the app Barbaverso for IOS and Android and begin to interact in the metaverse platform.

To join the program as a public, just choose your avatar and reach Davide Moscardelli in the 3D studio to talk about football and sports even in the company of many guests! Every Monday at 18, appointment with IL BARBAVERSO.

It will also start an appointment with Davide Moscardelli avatar version in the world of metaverse and social: IL BARBAFLASH. Pills of a few minutes on the main topics of football and current affairs to stay up to date with the bomber Moscagol.

Read also ---> Remember an event or trip with POAP

BOOKS METAVERSE VIRGILIO DEGIOVANNI - Virtual reality, augmented and their implementation with the metaverse are creating more and more interest, both in the market and in other areas such as school education. This attention has led many to invest in this reality and to write books on why to invest in it, or to share their experience with the metaverse. This is, for example, the case of Virgilio Degiovanni with the book 'From Hell to Metaland'. Below you will find 5 recommended books on the new way to communicate and explore reality.

'From Hell to Metaland', the entrepreneurial path of Virgilio Degiovanni in the metaverse

'From Hell to Metaland' is the entrepreneurial story of Virgilio Degiovanni, a charismatic and controversial character, who was at the center of cases of national importance before a serious almost fatal accident stopped him completely. In his new book Degiovanni tells how life sent him to hell and how he was able to recover thanks to Metaland’s dream come true.

As you read in a passage of the book:

"Metaland is the Metaverse where with an infinity of people we will create what in the end the reserve to those who have the patience and courage to wait, as well as the stubbornness to chase when everything and everyone tells him hinder him, they say no, they try to stop him: a real virtual world. Where you can live, work, earn, have fun and pass your own time as you could ever in the real world".

ATS Metaland is a project born in 2018 that has given life, in a sense, to Virgilio Degiovanni, and that offers endless possibilities to those who visit it. Which ones? Just read the book to find out everything and get to know what’s behind this project.

"I am M€Taverso. How to do marketing in the Metaverso", by Davide D'Andrea Ricchi

"Through an avatar narrator named M€T, born of the author’s imagination, the book offers the reader an overview that aims to understand the new phenomenon of the Metaverse and how it will impact concretely in business and everyday life. The volume deals clearly and effectively with:

  1. the characteristics, operation and differences of the economies of the main virtual universes (Vinophila, Roblox, Decentraland, The Sandbox, AltspaceVR, Meta Horizon, Fortnite).
  2. Marketing strategies in the Metaverse of as many as 26 business cases (eg Coca Cola, Disney, Spotify, Dolce & Gabbana, Nike, Balenciaga, Heineken, Hyundai).
  3. The hottest legal issues related to the Metaverse, providing food for thought to law practitioners".

"METAVERSO: Guide to know and use augmented reality and the virtual world. How to invest in metaverse through cryptocurrencies, NFT and shares", by defi Consulting

It is a guide made by defi Consultings on:

Metaverse: Discover Blockchain, Augmented Reality, Defi, Web 3.0, NFT, Cryptocurrencies and Prepare for the New Digital Revolution, written by Nervy Orphan

"With the arrival of Web 3.0 and the changes in how we use money or play or interact with everything around us, things can quickly overtake us if we don’t keep up.

This is where this book comes from in your car. Discover Blockchain, Virtual Reality, Defi, Web 3.0, NFT, Cryptocurrencies and get ready for the new digital revolution will help you get an overview of these advances, with chapters that include:

What is the Metaverse

This book - read the description - is a great starting point if you don’t know anything or you just have a passing idea of what advantages and benefits might be expected, but it is also useful to deepen some topics you are already aware of, so take a copy now and start understanding the future better today!"

Metaverso from A to Z: From the Play to Earn Revolution to the Sale of Land and Digital Real Estate, curated by Peter J. Owings

"Although the Metaverses have existed for more than two decades, they were neither widely known nor adopted outside the gaming industry. However, with the meteoric rise of defi and NFT applications in the last two years, the metaverse has suddenly become a buzzword.

Today Metaverse platforms are multiplying and are integrating the concept of decentralized finance (defi) with that of NFT (non-fungible tokens) to create sensational 3D experiences and allow users to monetize during the game (Play to Earn).

This book will teach you all about making money with real estate and virtual land through investments in the new digital economy, the Metaverse world and all the new technologies that have to do with it".

NFT: big collectibles or limited edition?

META QUEST - On October 11th the Meta Quest Pro, the new headset of the Mark Zuckerberg family, was unveiled. There was no time to digest the news that we were already talking about the possible arrival of another new viewer, the Meta Quest 3. The two should look very similar, but while the Meta Quest 3 is an update of the classic line of Meta, the Pro aims to become indispensable not only for those who navigate the metaverse, but also for those who plan and work there.

Meta Quest Pro and Meta Quest 3 features

Meta Quest Pro features:

The Meta Quest 3 has not yet been announced, but Bradley Lynch, youtuber and insider, has come into possession of some CAD files and has taken a preliminary analysis.

The cost of Meta Quest Pro and accessories

Mark Zuckerberg has already begun to invest a lot on the project first by buying in 2014 the manufacturer of VR device Oculus for 2 billion dollars. Move that aims to reduce the cost of these devices to make them easier to access. Because the Metaverse is "a vision that encompasses many companies, the whole industry". No one will own it and everyone can be part of it.

The move to buy a company that produces headsets for immersive reality doesn’t seem to have had the desired effect yet. Meta Quest Pro. In fact, it costs €1,799.99, a price that is significantly higher than that of viewers of previous generations. Among the accessories, however, you can notice a little 'savings.

Meta Quest Pro features

Expert opinion

We asked Giulia, a 3D modeling expert who works every day in the realization of metaverse, what she thinks of the Meta Quest Pro.

"It is definitely a big upgrade compared to the Quest 2 model. Its slimmer, lighter shape defines a more attractive design and hopefully more comfortable than its predecessor. Very interesting is the functionality that detects facial expressions and transmits them to your avatar, this will certainly give more dynamism to interactions with other users of the metaverse.

We are also eager to discover how the passthrough has evolved; the system that allows you to see the surrounding environment "not virtual" in more mixed reality than virtual reality, but especially hand tracking, a system that allows you to use the viewer without the use of controllers.

The only flaw is definitely the price, there is that it is a tool for developers. However it is not really them who live or should live the metaverse, but rather ordinary people who still have so much difficulty approaching this new digital world. Surely the realization of a low-budget or more affordable model could be the answer to the problem".

READ ALSO --> Metaverse: from Oculus to Discord

METAVERSE AND FASHION - Fashion also enters the metaverse. More and more clothing brands are choosing to become part of this new way of communicating. So much so that in March 2023 will return the Meta Fashion Week, the fashion week that takes place entirely in the metaverse. Among the fashion companies that have chosen virtual reality are many Italian names, including 3JUIN, the Romagna brand that interprets the female personality condensed into a single "manifesto" between fashion, style and fun.

Discover 5 metaverses dedicated to fashion

Louis Vuitton’s NFT collection

One of the first big fashion brands to enter the metaverse was Louis Vuitton. The French fashion house has done so by launching a collection of NFT viewable through the app 'Louis: The Game'. The goal of the metaverse is to bring young people closer by playing and overcoming various challenges can win various NFTs. I not-fungible tokens depict the brand’s new mascot, which is nothing more than an anthropomorphic version of the company monogram.

The metaverse of Burberry

In the middle of summer 2022 Burberry launched a collection of 5 'virtual' bags for exclusive use inside the Roblox Metaverso. Consumers can buy these items at the figure of 800 Robux, or the currency of Roblox, which has exchange 1 to 9.99 euros.

The collection of bags is not the only action that Burberry has made in Metaverso, in fact it has signed a partnership agreement with the online video game Blankos Block Party (BBP). This platform creates a fully integrated virtual world with a true NFT-based economy. You can buy, exchange and sell items of all kinds, including clothes, with which to accessorize their avatars.

The transactions have as protagonists items that are only for use and consumption within the Metaverso, but the economic consequences that generate are reflected in real life. The exchange of virtual money (cryptocurrencies) translates into physical revenues perceptible in the balance sheet of the investing company and for the consumer,

The 3JUIN virtual showroom that connects with 3 other metaverses

There are three projects with which the three sisters Perla, Antonia and Margherita Alessandri of the footwear company 3JUIN have given life in the metaverse. The first in order of release is the hologram present in the showroom of Massimo Bonini, in Milan, which transmits a 3D spot on the history of the brand. The 'Kimi' sandal, inside the movie, is added to its iconic feather creating a creative effect with a floating design.

Another project is a highly immersive metaverse, within which you can handle and observe, through your avatar, the shoes of the brand’s new collection. In addition to admiring the footwear collection, you can also enter the offices of Perla, Antonia and Margherita and interact with them.

This metaverse is also part of an even larger project. In fact, thanks to a new platform, it can communicate with two other metaverses that are always accessed with the same avatar that represents a kind of landing-page for all the others, a real "landing place" for the other metaverses.

3JUIN Metaverse

The upside-down experience of United Colors of Benetton

United Colors of Benetton. Inside the metaverse of Sandbox there is a store of the fashion house that during the fashion week of Milan 2021 gave life to a real reversal of the immersive experience.

It is usually the realities in the metaverse that are inspired by those present in the physical world. United Colors of Benetton has created an experience in reverse. It was in fact the store in Corso Vittorio Emanuele in Milan to be inspired in every way by the one hosted in Sandbox.

To differentiate the two realities was the way in which the user could enjoy the store. In fact, in the metaverse customers could turn and participate in activities and games with the aim of earning points to be converted into vouchers to spend in the physical store.

There is also sportswear with Adidas

As happened with Louis Vuitton, Adidas, the well-known sportswear brand, has created, on Sandbox, an NFT collection entitled 'Into the Metaverse'. Adidas club customers can buy, paying in cryptocurrencies, The various NFTs that virtually reproduce the products of the Adidas Originals line, also available in the physical version. Not only that, the various users also have the opportunity to contribute to the creation of new products.

Read also → Metaverse Fashion Week is back

METAVERSE SCAMS - An Italian saying reads: "made the rule made the scammer". And it seems that this idiom applies well to the still little-known world of the decentralized web. A place that at the height of its expression becomes invisible and impenetrable for scammers, but that today is still subject to the danger of scams by expert hackers, who use techniques already experienced on the web or who invent new ones. They range from well-known phishing and identity theft, to NFT forgery. Let’s see what are the most common metaverse scams

The phenomenon of scams in the metaverse

"While technological advances create exciting new opportunities for many businesses, scammers are already trying to capitalize on the hype associated with metaverse and NFT. 

They are developing high-tech stratagems to create a facade of legitimacy and deceive victims, while playing on their emotions by falsely promising profitable profitability, Guaranteed income, financial security and the unique opportunity to become metaverse millionaires. We are discovering an increasing number of suspicious solicitations for unrecorded shares related to the metaverse".

This is what we read in the press release issued by the 5 regulators of Alabama, Kentucky, New Jersey, Texas and Wisconsin about a scam implemented on the Metaverse of Decentralizland under the name of the famous Flamingo Casino Club. In this case it investigates a casino that would be selling tickets to follow a virtual concert by rapper Snoop Dogg or would allow to buy land near his home in the Metaverse. But once you buy and pay in cryptocurrencies, buyers will find that these things are nonexistent even in the virtual world. 

The suspicion also comes from the fact that the Flamingo Casino Club is "using a bogus office address, - reads the statement - providing a phone number that is not in service, hiding its actual physical location and hiding material information about its main".

How do you fight the Metaverse scams?

"I think it is premature to talk about applicable technical solutions, as there is still no true unified metaverse," explains Lorenzo Asuni, Chief Marketing Officer of the Italian cybersecurity company Ermes. "What we can do today is identify the typical trends of a new technology that could exploit the ingenuity and lack of attention of users. There are no defenses at the moment, except education and good personal practices".

But what are these trends?

Counterfeiting

One of the most popular scams is the one about buying and selling NFT, as in the case of the Flamingo Casino Club, which actually do not exist or are fake. This is the most common scam and happens by taking an image, a photo, an invitation to an event or anything else that is then copied to create a fake NFT. This is then sold by a profile that looks credited - but is not. The scam is difficult to find out and when it happens, in most cases, the cryptocurrency transaction has already happened and you can no longer be compensated.

Phishing

Among the old and well-known scams is phishing, a purely digital scam that is mainly implemented through misleading emails. Through an email, only apparently coming from accredited institutions (banks, webmail, e-commerce of well-known and reliable brands, etc.) you receive a message inviting, reporting problems of registration or other nature, to provide their confidential service access data.

Usually in the message, to falsely reassure the user, is indicated a link (link) that refers only apparently to the website of the credit institution or service to which you are registered.  In fact, the site to which you connect was artfully set up identical to the original. If you enter your confidential data, it will be available to criminals.

Identity theft

It falls into the category of phishing but is aimed at obtaining the data of celebrities, politicians, sportsmen with large following, influencers, youtuber to access their private information and steal his identity. This way you can, at best, make them believe you are them to sponsor products on behalf of that character. The purpose can also be to empty his bank account and his wallet in the Metaverse, access other sensitive information, possible slanderous destinations so that they can be used as blackmail.

The decentralization of Web3

Everything that we have seen should be avoided if it comes down to the final form of Web3, which is to be decentralized. The purpose is to ensure that the user can be able to repossess their information and data entered in the network. This would be guaranteed by the use of the blockchain.

Any content placed on the web, from an identity, to a website or anything else that makes its access to the network will be automatically managed within a blockchain block. This technology will in turn be hosted inside personal "wallets" accessible only through special security keys, which make impenetrable and inaccessible the data that have been entered. This means that only the owner of the information - and in some cases neither - is able to access it and make changes or delete it.

Moreover, with the use of NFT and cryptocurrencies there is also a decentralization of monetization, which would no longer pass from regulatory bodies.

However, these characteristics are still a utopia, because, despite the many years of development, they have not yet reached the maximum of their potential and therefore are subject to risks.

READ ALSO —> Policemen transform into avatars: welcome to the Metaverse

POAP NFT - How many times have you come back from a trip and saved the ticket of the vehicle you moved with, or have carefully kept the ticket of the concert of your favorite artist or a film that has been particularly impressed? With POAPs, it is now possible to collect such memories in the Metaverse.

Certifying participation in events with POAP

The Proof of Attendance Protocol - more commonly known by the acronym POAP - are unique NFT details assigned to users of particular events such as masterclasses, webinars, workshops, training courses, concerts, exhibitions to attest to participation.

The use of POAP NFT is particularly widespread within those platforms that rely on Ethereum being mining in the form of smart contracts, with the new procedure of Proof-of-Stake on the blockchain of Ethereum.

As tokens belonging to the NFT family, also the POAP constitute a certificate of unique authenticity, unchangeable and unequivocal, traceable through a unique code that accompanies them from the moment of their creation. They also constitute an act of ownership that assigns them to those who have earned the certificate of participation. The data relating to this information is accessible and always accessible by anyone, while maintaining the guarantee of no alteration and counterfeiting.

From this point of view they resemble very much to the Soulbound, NFT attributable exclusively to a single owner. Unlike SBTs, POAPs can be traded and sold. The important thing is that the history of the property changes is always available and visible.

How to get an NFT POAP

Issuing an NFT POAP by an event organizer is very simple. In fact, it is enough to apply the Proof of Attendance protocol that creates a series of smart contracts that must contain a mandatory image of the event and data regarding the date or period of the event in which they certify participation.

As for the organizers, it is just as easy for the participants to get hold of the POAP. Just scan the QR code or access the URL to which the organizer will have transferred the token and download it conveniently to your wallet where it will be stored.

A special feature of POAP NFT

Proof of Attendance Protocol has no commercial value, but is purely affective. They are very linked to the world of digital events and online courses, but they can also be used off the web. Very often they are also distributed as memories of ceremonies that take place exclusively in presence such as ceremonies and concerts.

BLOCKCHAIN CRYPTOCURRENCIES SWITZERLAND UAE  - The United Arab Emirates has launched the strategy linked to the Metaverse. The government of Dubai aims, in fact, to create 40,000 jobs in the virtual sector by 2030 and to encourage companies in the territory to rely increasingly on Blockchain technology. The same objective is also set by the Swiss confederation with which a new partnership has been created.

Cryptocurrencies and blockchain opens an axis Switzerland Dubai

It is for this reason that the partnership agreement between Crypto Oasis of Dubai and the Crypto Valley Association based in Switzerland was born. The two associations have in fact signed an agreement aimed at connecting companies and promoting growth in the sector blockchain and cryptocurrencies.

Both associations were founded by Ralf Glabischnig, who in his entrepreneurial path tried to make the canton of Zug a kind of Silicon Valley of the crypto world, a "crypto valley". It is precisely in Zug that the Crypto Valley Association (CVA) is based that leads the partnership with the UAE counterpart based in Dubai.

Crypto Valley Association, while supported by the Government of Bern, remains an independent association, which seeks to connect start-ups and companies already involved, or interested, in the sector blockchain and cryptocurrencies. The Crypto Oasis has a very similar operation to the Swiss counterpart, but focuses more on the Middle East and brings together many more realities, such as companies, individual investors and collectors, start-ups, research institutes, service providers and associations linked to public administration.

The Goals of Crypto Oasis and Crypto Valley Association

"This alliance will connect a fragmented blockchain world by connecting Switzerland, which is at the forefront of disruptive technology, with the Middle East, which is all set to become the new hub for crypto and blockchain."

This was stated by Faisal Zaidi, co-founder of Crypto Oasis who will head the project in the Dubai side. The UAE CVA has already brought together more than 1,100 local organisations. However, the goal is to reach 1,500 by the end of 2022. More complicated are for the Swiss headquarters that took six years to involve 1000 companies, but that hopes to grow faster in the near future.

In fact, the hope is to be able to make it easier for companies and start-ups to grow and adopt cryptocurrencies and blockchains that can share knowledge with other companies scattered around the world.

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